Bulgaria for Ukraine

Logo

About

Bulgaria for Ukraine is a project started by volunteers and later supported by the Government of Bulgaria. It is a platform that offers information to Ukrainians searching for refuge in Bulgaria. It was executed in extremely short terms only few days after the start of the war, back in February 2022.

Client

Bulgaria for Ukraine
ukraine.gov.bg

Project

Logo design and visual identity to support the communication efforts of the volunteers and Government. Illustration is a key component in the design because many of the refugees were speaking Ukrainian only and we aimed at intuitive way of transmitting the messaging.

Logo Design

The logo for Bulgaria for Ukraine symbolizes the friendship and partnership of the two nations. The rose is a symbol of Bulgaria, while the nightingale is a widely recognizes as Ukrainian one.

Illustration

The visual communication is consisted mainly of simple illustrations, each of which to accompany an area of life the volunteers were providing support with. The style is geometrical simple, a bit naive but universal enough to deliver the messages.

Visual Identity

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